Digital strategy comprehensive
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Digital strategy comprehensive is our detailed strategy building package in which a Simplogy consultant spends 6 days building a digital strategy for your organisation.
The objective is to ensure that your in-house staff, freelancers or service providers with intermediate online skills can implement the recommendations.
We take three steps to your success
- Using detailed information about your business objectives, marketing plan, promotional activities, content of existing Web site and budget, and a detailed briefing session, we conduct research into your business, industry and competitive environment from an online perspective.
- We use our breadth of expertise in technology and online media to evaluate your Web site for domain name, design, branding, interface, usability and content quality. We list any errors, and explain any recommended enhancements with reasons for why these are required and a description of the enhancement that a designer/developer can easily understand and implement.
- Finally, we determine which online marketing channels and tools should be used and in what priority. We provide keyword lists with potentially hundreds of keywords and specifications for multiple ad creatives, landing pages, blog, e-mail newsletter, recommendations for relevant media options and more.
Why Simplogy’s Digital strategy comprehensive?
- Access to quality marketing expertise: You get a world class digital marketing expert to write your digital marketing plan without hiring them as an employee – At a surprisingly low cost.
- Objective: As an independent consultant, Simplogy provides objective recommendations that only considers your business, marketing and Web site goals, not a technology or media vendor’s interests.
- Informed buyer: We help be an informed buyer of Web development and marketing services.
- Actionable recommendations: Comprehensive keyword lists, detailed specifications for branding, landing pages, blog, e-mail newsletter and recommendations of platforms, vendors and tools can be of help to your service providers and short-cut your way to success.
- Savings: We implement at least one recommendation which means that your digital strategy implementation is kick started immediately.
Deliverables
- Individual effort: We invest 6 days of our consultant’s time researching, strategising and preparing recommendations for your online business that results in a report containing recommendations as well as specifications to implement those recommendations.
- Implement one key recommendation: We set-up / implement at least one key recommendation of high priority so that you start the implementation of your digital strategy with one item already ticked off!
- We provide you access credentials to any accounts that we set up and guidance to maintain it.
- Meeting / phone call with you to answer your queries about the report or its implementation.
Scope and boundaries
To deliver a detailed strategy report in just over one week requires our consultant to carefully consider the scope and boundaries of the work they need to complete in the week they spend with your business. These limitations may include the parts of your Web site they may evaluate and the depth of their recommendations. Details of scope and boundaries.
Investment
$3792 +GST
Discount on your next engagement
If you proceed to subscribe to any other service package after completing digital strategy comprehensive, then you may be eligible for a discount on the next package. The exact value of the discount will be determined after you have selected the next package.
Purchase Digital strategy comprehensive service package
After payment, please provide our consultant more inputs about your Web site.
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